Jan

3

Review: SEO Elite

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Internet Marketing products are seriously a dime a dozen, but as you’ve probably noticed from this blog, I’m constantly adding reviews for products that I love and use on a day-to-day basis. There is one promise that I made to myself whenever I got started in marketing: to never deceive in an effort to make a sell–either as a product developer or an affiliate. This is why I only review the best products on my blog. You’re not going to find a cheesy one paragraph summary of the product here, I usually try to walk you through the advantages of the product and how I use (or intend to use) them. Screenshots: The product that I’m reviewing today is called SEO Elite. It was developed by Brad Callen, who has also developed a lot of the internet’s leading marketing software that I love, like Keyword Elite, Directory Submitter, Article Submitter, Affiliate Elite, and many others. He makes really good software and I’ve definitely benefited from many of these titles in the past. Now, I’d first off like to say that his software is very expensive. Luckily, my business partner was nice enough to buy it and I decided to write an in depth review on the product and tell you exactly how I’m using it. For many, this will be a link building tool. It’s long been understood that the information inside of the <a> tag, your title tag, the <h1>-<h6> tags, and the PageRank of the sites that are linking to you have a substantial impact on the PageRank of your website. One of features this tool does is scans all of your backlinks’s tags and gives you a report to help you link build and increase your traffic quickly. Let me tell you, however, how I’m using this product. I don’t use it for the same purpose that many people use it (to generate backlinks), I use it to get a snapshot of what makes my PageRank a good PageRank and figure out what I can do to make my website perform better. I have over 60 clients in my portfolio and I run Internet Marketing campaigns for several of them. It’s important for me to monitor when a client is in trouble so that I can help them perform better year after year. It is also important, however, to show my clients (who only pay me for Web Design services) why they need me to run their Internet Marketing campaign for them. I can easily create a report for the client of everything they’re doing wrong and how I plan on making their website the traffic center they’ve always wanted. The truth is, SEO is all part of a “formula”. You can totally find tools out there like SEO Elite, but I really find that this piece I can use everyday to easily monitor my “formula” and make sure that nothing goes wrong. The only downside is that it’s written for a PC and it won’t run on my Mac–something I’m more than willing to trade off an hour a day on my Mac for to make sure my accounts are in order. Look at this application as the “Quickbooks” or “Microsoft Money” of Internet Marketing. Remember, you’re not just managing websites, you’re managing high net worth investments!

Article written by Andrew J. McClary, © 2008, All Rights Reserved.

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